Setting SMART goals

SMART goals give direction and purpose to a project. SMART stands for the following:

  • Specific (have clear focus)
  • Measurable (easy to determine when they have been achieved eg numbers of people reached by a service or activity as well as quality of the change)
  • Attainable (realistic targets rather than impossible ideals)
  • Results-orientated (focusing on results rather than methods or processes)
  • Time-specific (have a clear end date)

For example, a good SMART objective could be:

‘To provide 30 elderly people with fresh fruit and vegetables each month by the end of the year’

Now you have your objective(s), break it down into tasks that your group can take on to achieve the goal.

In order to fulfill the example objective to provide 30 elderly people will fruit and vegetables by the end of the year, we need to:
1. Survey the number of elderly people who would like fresh fruit and veg delivered
2. Advertise for volunteers to deliver the vegetables on a regular basis
3. Brief the volunteers and put together a rota for sending requirements list and delivering vegetables
4. Send round list for the elderly to tick their requirements
5. Set up good source of vegetable supplies to support the project
6. Regularly review the numbers of elderly receiving the vegetables to see if you reach your target of 30 people

Now you have your tasks, break it down even further. Think through the resources you will need in order to complete your activities. Resources could range from: people at church with skills, money available from church giving, trusts, sponsorship, events, community agencies, local authority.

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